The corporate punch of the IRB World Sevens tournament continues to grow, with TV figures for the 2003-2004 series surpassing previous records.
According to RUGBYeNEWS.com, coverage of the eight events - in Dubai, George, Wellington, Los Angeles, Hong Kong, Singapore, Bordeaux and London [WDR: No Scotland?!?] - was screened in 126 territories worldwide, an increase of 58 per cent on 2002-2003.
Also growing was the number of hours broadcast, which at 264 hours, was up 29 per cent on the previous year.
The abbreviated form of the game continues to thrive in Asian markets, with the Asia-Pacific once again providing the bulk of coverage.
Also growing was the number of hours broadcast, which at 264 hours, was up 29 per cent on the previous year.
The abbreviated form of the game continues to thrive in Asian markets, with the Asia-Pacific once again providing the bulk of coverage.
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The International Rugby Board (IRB) has announced another year of record TV broadcast figures for the popular IRB Sevens World Series.
The 2005/06 Series, won for the first time by Fiji, experienced 1147 hours of airtime over the eight tournaments, representing an 85 percent increase on the previous year.
The 2005/06 series comprised tournaments in Dubai, George (South Africa), Wellington (New Zealand), Los Angeles, Hong Kong, Singapore, Paris and London. [WDR: No Scotland?!?]
It was televised by 32 international broadcasters (up 3 from 2004/05) in 11 different languages and reached 187 million homes (up an impressive 27 million from 2004/05) in 136 countries (up 3 from 2004/05), and had a potential cumulative audience reach of over 475 million (up 25 million from 2004/05). Live coverage more than doubled with 530 hours of action being broadcast.
http://www.sportbusiness.com/news/160101/irb-announces-record-tv-figures
The 2005/06 series comprised tournaments in Dubai, George (South Africa), Wellington (New Zealand), Los Angeles, Hong Kong, Singapore, Paris and London. [WDR: No Scotland?!?]
It was televised by 32 international broadcasters (up 3 from 2004/05) in 11 different languages and reached 187 million homes (up an impressive 27 million from 2004/05) in 136 countries (up 3 from 2004/05), and had a potential cumulative audience reach of over 475 million (up 25 million from 2004/05). Live coverage more than doubled with 530 hours of action being broadcast.
http://www.sportbusiness.com/news/160101/irb-announces-record-tv-figures
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